Using Social Blade and other online resources, compare and contrast two influential influencers. You choose two platforms.
· What are they selling?
· What is their mission/goal?
· What is the total count of their video views?
· How much money do they make from their Youtube videos?
· Daily?
· Monthly?
· Yearly?
· How many subscribers do each have?
· Do they partner with brands to advertise merch?
· How many subscribers do they average in a day?
· What are their monthly views?
· What are their monthly subscriptions?
· How often do they post?
· Days per Week
· Monthly
· Yearly
· What age is their target audience?
· What gender is their target audience?
· What type of lifestyle does their target audience have?
Once you’ve completed the first part of the assignment, please answer these questions.
· Does knowing this information about influencers a company make a decision on which influencer to sponsor or have promote their products?
· What would impact a company’s decision to have an influencer promote its products?
· Do you think “Cancel Culture” plays into the rise and fall of influencers? Why or Why not?
REQUIREMENTS: You will produce a detailed report of several pages answering these questions and citing your sources.
